Pampered pooches: Cavapoochon, Maltipoo and Chow Chow top list of most spoiled dogs
Pampered pooches: Cavapoochon, Maltipoo and Chow Chow top list of most spoiled dogs
In pole position - the highly-coveted Cavapoochon is the nation's most spoiled dog breed and the most likely to be lavished with treats by their adoring owners.
Second on the pampered pooch podium is the Maltipoo – loved for their beautiful black button eyes and gentle nature.
Pipped to the post - the third spoiled dog breed is the cuddly Chow Chow, now one of the most sought-after and expensive dog breeds in the UK.
Personalised gift shop, yappy.com, has unveiled the dog breeds that are most and least likely to be spoiled by their owners according to where they live in the UK. A study including over 300 popular breeds and over 450,000 individual pet profiles has revealed the pooches that are most likely to be treated with the most gifts, toys, treats and fashion accessories. This was conducted following the 'baby boom' of 3.2 million new dog 'pawrents' which took the nation's canine population to an estimated 12 million in 2021.
These are the most spoiled dog breeds in the UK based on the highest average spend by their besotted owners. Whilst it's no surprise to see popular breeds such as the Sproodle, Cavalier King Charles Spaniel and Hungarian Vizsla in the overall top 10 list, the data shows that other much-loved breeds such as Dalmatians, Siberian Huskies and Shih Tzus are placed in the bottom 10 of the UK's most underindulged dogs.
 1. Cavapoochon
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 2. Maltipoo
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 3. Chow Chow
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 4. Goldendoodle
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 5. Flat-Coated Retriever
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 6. Poodle
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 7. Shih-poo
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 8. Sproodle
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 9. Cavalier King Charles Spaniel
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 10. Hungarian Vizsla
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 1. Staffordshire Bull Terrier
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 2. Jackahuahua
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 3. Lhasa Apso
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 4. Jack Russell Terrier
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 5. Shih Tzu
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 6. King Charles Spaniel
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 7. English Bulldog
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 8. Springer Spaniel
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 9. Siberian Husky
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 10. Dalmatian
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The most pampered pooch in Scotland is the much loved Cockapoo – this popular breed, that's known for its lovely nature and playful personality, has topped the list of dogs that are most likely to be spoiled by owners across Scotland. The data also found that this breed appears in the top 20 of the most spoiled dogs in both Inverness and Stirling. Across all UK cities, the data reveals that three Scottish cities appear in the list of top 20 UK cities that spoil their dogs the most - Edinburgh ranks 12th followed by Aberdeen (14th) and Stirling (19th).
Breed fact: Cockapoos can easily pile on the pounds if they overindulge and don't get enough exercise – so go easy on the treats!
 1. Cockapoo
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2. Springer Spaniel
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 3. Pug
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4. Hungarian Vizsla
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 5. Beagle
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 6. German Sheprador
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 7. Lurcher
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 8. German Wirehaired Pointer
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 9. Australian Working Kelpie
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 10. Pugzu
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 1. Shetland Sheepdog
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 2. Schnauzer
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3. Shih-poo
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 4. Schnoodle
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 5. Pomeranian
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 6. Staffy Jack
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 7. Greyhound
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 8. Miniature Schnauzer
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 9. Shih Tzu
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10. Lhasa Apso
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The most spoiled dog in the North East is the Coton De Tulear - these sweet little fluff balls were discovered on the Island of Tula in the 16th century and taken to Madagascar via trading ships. Today, they're rising in popularity across the globe thanks to their fluffy cotton like fur and affectionate personality, making this breed easy to spoil and adore.
Yappy.com's data shows that Coton De Tulear owners splash more cash on this breed than any other in the North East. Lovers of these pooches in Sunderland and Newcastle are amongst the highest spenders when it comes to showing these hounds how much they love them, with the Coton De Tulear appearing in the top 20 most spoiled lists for both cities.
Celebrity owners: include Barbara Streisand who takes her beloved pooches on stage with her.
 1. Coton De Tulear
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2. Miniature Schnauzer
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3. Siberian Husky
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 4. Basset Hound
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 5. Bearded Collie
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 6. Bullmastiff
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 7. Golden Labrador
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8. Pug
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 9. Bull Terrier
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10. King Charles Spaniel
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 1. American Pit Bull Terrier
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 2. St. Bernard
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3. Jackahuahua
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4. Shih-poo
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 5. Shorkie
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6. Lurcher
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 7. Irish Terrier
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8. Schnauzer
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 9. Basejni
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 10. Belgian Malinois
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The most spoiled breed in the North West of England is the lovable and docile Basset Hound. Despite their sizeable stature, these laid-back pooches love to curl up on their owner's laps. With a super sense of smell thanks to those characteristic ears, this breed will sniff out all the treats but with a tendency to put on weight easily, owners should go easy on the treats! These hound dogs also appear in the list of top 20 most spoiled breeds in Lancaster, Liverpool, Salford and Preston. Dog lovers in Chester are ranked 10th in Yappy.com's list of top 20 UK cities that spoil their pups the most overall.
Celebrity owners: Elvis Presley famously performed Hound Dog on stage with a seemingly disinterested Basset Hound called Sherlock.
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1. Basset Hound
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 2. Boston Terrier
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3. English Bulldog
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4. Lhasa Apso
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 5. Dalmatian
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 6. Rottweiler
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 7. Sprollie
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 8. German Shorthaired Pointer
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9. Pomeranian
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10. Sproodle
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 1. Jacktzu
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 2. Shar Pei
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3. Lurcher
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 4. Samoyed
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 5. French Bulldog
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 6. Tibetan Terrier
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7. Poodle
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 8. Patterdale Terrier
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 9. Weimaraner
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10. Cavapoochon
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Tiny with a big personality, this happy-go-lucky toy dog is ranked the most spoilt breed in Yorkshire and the Humber region. Chihuahuas came out on top as the most pampered pooch overall and owners of this sassy and expressive breed are spending more on treating their handbag hounds than any other breed across Yorkshire. In Ripon, the Chihuahua is the 6th most spoilt pooch in the city and in Wakefield, they rank 7th out of 20 top breeds. Bradford ranks 6th in Yappy.com's list of top 20 UK cities that spoil their pups the most overall.
Did you know? Chihuahuas are one of the top searched breeds on social media, achieving 4.1 billion views on TikTok and a staggering 29,525,669 tags on Instagram.
 1. Chihuahua
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2. Lurcher
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3. Chow Chow
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4. Maltipoo
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 5. Dobermann
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 6. Soft Coated Wheaten Terrier
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 7. Miniature Poodle
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8. Bull Terrier
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9. German Shorthaired Pointer
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 10. Golden Retriever
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 1. Zuchon
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2. American Pit Bull Terrier
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 3. Jug
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 4. Maltese
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 5. Irish Wolfhound
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 6. Irish Setter
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7. Sprollie
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 8. Springador
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 9. Alaskan Malamute
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 10. Jackshund
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Yappy.com's data shows a lot of love for American Pitbull Terriers in the East Midlands. However, sadly many of these dogs end up in shelters due to their past breeding for bloodsports and associated aggressive stigma. Luckily with training, breed experience and socialisation, these dogs can make excellent family pets for the right owners and they just love to please their hoomans.
This breed is popular in the cities of Leicester and Nottingham, where the breed appears in the top 20 most spoiled breed list, ranking 7th and 11th respectively.
Social Superstars: There's a lot of love on Instagram for this breed with 1,258,442 tags.
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1. American Pit Bull Terrier
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2. Schnauzer
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 3. Great Dane
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4. Australian Working Kelpie
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 5. Sprocker
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 6. Scottish Terrier
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7. St. Bernard
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 8. Bedlington Terrier
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 9. Norfolk Terrier
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 10. Cairn Terrier
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 1. Jack-A-Poo
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 2. Frug
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 3. Parson Russell Terrier
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4. Tibetan Terrier
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5. Sprollie
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 6. Welsh Terrier
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7. Schnoodle
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 8. Powderpuff Chinese Crested
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 9. Yorkipoo
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 10. Fox Terrier
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Despite reports that the Old English Sheepdog is in danger of dying out due to a fall in popularity, Yappy.com's data shows that this breed is the most pampered in the West Midlands amongst dog lovers. Recognised for its famed appearance as the face of Dulux paints, this beautiful breed certainly requires a lot of grooming (around 4 hours a week!) to keep their long shaggy coats in tip top condition.
Did you know? Dulux dogs have their own chauffeur for photoshoots – pampered or what?!
 1. Old English Sheepdog
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2. Tibetan Terrier
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3. Dalmatian
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4. Jack-A-Poo
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5. Fox Terrier
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6. Patterdale Terrier
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 7. Bich-poo
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8. Lhasa Apso
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9. Flat-Coated Retriever
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 10. Yorkie Russell
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1. Sproodle
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2. Staffy Jack
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 3. Yorkshire Terrier
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4. Siberian Husky
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 5. Pembroke Welsh Corgi
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6. Sprollie
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7. Dobermann
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8. Soft Coated Wheaten Terrier
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9. Sprocker
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10. Chihuahua
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Originally from China, and recognisable by their unique wrinkly faces and unusual blue tongues, Shar Pei are one of the most expensive dogs to buy as well as one of the world's oldest and rarest breeds. This breed came out on top as the most pampered pooch in Wales, showing that owners spend more on their Shar Pei than any other breed. The data shows that this breed is the second most pampered pooch in Newport and 8th most popular in Swansea. The Welsh city of Bangor also ranks 6th in Yappy.com's list of top 20 UK cities that spoil their pups the most overall.
Breed fact: The translation for Shar Pei is ‘sand skin' thanks to their bristly coat.
 1. Shar Pei
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2. Samoyed
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3. Tibetan Terrier
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4. Siberian Husky
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5. Zuchon
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6. Alaskan Malamute
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7. Soft Coated Wheaten Terrier
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8. Flat-Coated Retriever
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9. Bedlington Terrier
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10. King Charles Spaniel
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 1. Goldendoodle
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2. Irish Setter
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 3. New Zealand Huntaway
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4. Pomeranian
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5. Staffordshire Bull Terrier
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6. Jug
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 7. Greyhound
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 8. Havanese
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 9. Bichon Frise
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 10. Border Terrier
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Joyful, loving, intelligent, stubborn and energetic, the Parson Russell Terrier is super easy to train and they love their humans. They also make brilliant therapy dogs as they're super affectionate. This breed came out on top as the most likely to be spoiled across the East of England overall and is one of the top 20 most spoilt dogs in Cambridge, St Albans and Ely.
Breed fact: Give a Parson Russell Terrier an inch and they'll take a mile! Owners should let these stubborn pups know who's in charge or they'll run rings around you.
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1. Parson Russell Terrier
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2. Tibetan Terrier
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3. Dalmatian
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4. Jack-A-Poo
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5. Fox Terrier
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6. Patterdale Terrier
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7. Bich-poo
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8. Lhasa Apso
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9. Flat-Coated Retriever
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10. Yorkie Russell
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 1. Saluki
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2. Bearded Collie
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 3. Corgi
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4. Chihuahua
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 5. Griffon Bruxellois
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6. Beagle
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7. Jack-A-Poo
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8. Great Dane
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 9. Whippet
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10. Jackahuahua
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Cool, affectionate, playful, intelligent and companiable, the Dandie Dinmont Terrier is the most spoiled dog of all the breeds studied in London overall. The ever-popular Cavapoochon comes top of the most pampered pooch list in the City of Westminster. In Kensington and Chelsea, Dachshunds take the lead into the top spot of the breed most likely to be spoiled by their owners. London ranks 7th in Yappy.com's list of top 20 UK cities that spoil their pups the most overall.
 1. Dandie Dinmont Terrier
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 2. Caucasian Shepherd Dog
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 3. Lagotto Romagnolo
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 4. Russian Toy
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5. Staffy Jack
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6. Zuchon
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 7. Bracco Italiano
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 8. Grand Basset Griffon Vendeen
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 9. Dogue de Bordeaux
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 10. Manchester Terrier
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 1. American Cocker Spaniel
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 2. Swedish Lapphund
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 3. Polish Lowland Sheepdog
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 4. Belgian Shepherd
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 5. Cesky Terrier
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 6. Maltipom
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7. Alaskan Malamute
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 8. Basset Bleu De Gascogne
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 9. Griffon Fauve De Bretagne
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 10. Bullmastiff
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The most spoiled breed in the South East of England is the playful and loyal Miniature Schnauzer. With their mini moustaches, high intellect and love of their hooman family, this breed is easy to spoil as they love cuddles and being the centre of attention!
This energetic breed is also one of the most spoiled dogs in Canterbury, Chichester and Oxford, appearing in the top 20 spoiled breed list for each city. The data study has also revealed that dog lovers in Winchester spoil their dogs more than any other city in the UK, closely followed by St Albans (3rd), Chichester (8th) and Oxford (15th) – making the South East one of the top regions for owners spoiling their pooches across the whole of the UK.
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1. Miniature Schnauzer
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2. Jackahuahua
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3. Bull Terrier
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4. Goldendoodle
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5. Beagle
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6. Shih-poo
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7. Siberian Husky
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 8. Cavapoo
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9. Maltipoo
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10. Lurcher
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1. Rottweiler
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2. Weimaraner
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3. Corgi
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4. Scottish Terrier
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5. Norfolk Terrier
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6. Springer Spaniel
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 7. Border Jack
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8. Cavapoochon
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 9. Pekingese
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10. Basset Hound
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Dog owners in the South West spend more on their Cavapoos than any other breed according to Yappy.com's study. This highly-coveted breed, which is a cross between a Poodle and Cavalier King Charles Spaniel, are often affectionately referred to as 'Cavoodles'!
Cavapoos are also the number one most spoiled breed in the city of Wells whilst they also appear in the top 20 most pampered dogs in Plymouth and Truro – highlighting the popularity of this sought-after breed which has almost doubled in value in a year from £1,615 to £3,030 (according to a recent study by Benchmark Kennels).
Dog owners in three South West cities also appeared in the list of top 20 UK city-dwelling dog owners who spoil their dogs the most – owners in Exeter are the 10th most likely to spoil their dogs followed by nearby Bath (16th) and Truro (17th).
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1. Cavapoo
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2. Chihuahua
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3. Cockapoo
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4. Soft Coated Wheaten Terrier
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5. Flat-Coated Retriever
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6. Fox Terrier
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7. Shih Tzu
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8. Border Terrier
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9. Shih-poo
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10. Siberian Husky
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1. Shar Pei
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2. Boston Terrier
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3. English Bulldog
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4. Patterdale Terrier
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 5. German Shepherd
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6. Staffordshire Bull Terrier
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7. St. Bernard
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8. Bearded Collie
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9. Sproodle
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 10. Border Collie
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Tiny with a big personality, this happy-go-lucky toy dog is ranked the most spoiled breed in Northern Ireland. Out of the 300+ breeds studied, the sassy Chihuahua came out on top as the most pampered pooch overall, with owners of this expressive breed spending more on treating their handbag hound than any other breed across the country. In Armagh, Newry and Belfast, Chihuahuas are one of the 20 most spoiled breeds and Newry is 4th in the overall UK city rankings, making Northern Ireland one of the top regions for treating their fur babies.
Did you know? Chihuahuas are one of the top searched breeds on social media, achieving 4.1 billion views on TikTok and a staggering 29,525,669 tags on Instagram
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1. Chihuahua
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 2. Labrador Retriever
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3. Pug
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4. Bichon Frise
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5. Miniature Schnauzer
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 6. Labradoodle
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 7. Rhodesian Ridgeback
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 8. Bernese Mountain Dog
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9. Staffordshire Bull Terrier
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10. Irish Wolfhound
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1. Jack Russell Terrier
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2. Cockapoo
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3. Lhasa Apso
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4. Shorkie
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5. Border Terrier
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6. Springer Spaniel
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7. Shih Tzu
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8. Yorkshire Terrier
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 9. Dachshund
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10. Dalmatian
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Top dog: The Cavapoochon is crowned the UK's most spoiled dog
1.The Cavapoochon, celebrated for their 'forever young' puppy looks, is the most spoiled dog breed. Yappy.com's data shows that on average across the UK, this highly-coveted pooch is the most likely to be lavished with treats – presumably because of the Cavapoochon's cutie pie looks, playful and cheerful personality are just too adorable to resist. This sociable breed is extremely dependable and generous with kisses and cuddles, making them easy to spoil with endless treats and gifts. Model Rhian Sugden owns an adorable Cavapoochon fur baby called Roger.
Cavapoochon Instagram tags: 179,230
The eyes have it: Maltipoo's are the second most spoiled dog breed in the UK
2.Hot on the Cavapoochon's paws is the Maltipoo which are known for their silky coats, black button eyes and adoring personality. Their non-shedding coats makes them an ideal breed for owners with allergies and they're easy to train making these pups a great choice for first time or older owners. TV presenter Laura Whitmore owns a Maltipoo called Mick Jagger.
Maltipoo Instagram tags: 3,082,145
Cuddly bears: Chow Chows named the third pampered pooch breed in the UK
3.The third on the list is the cuddly Chow Chow. Thought to be one of the oldest dog breeds in the world and now also one of the most expensive dog breeds in the UK, this breed is highly sought after and adored thanks to its cuddly teddy bear appearance. US broadcaster Martha Stewart owns a Chow Chow called Genghis Khan, inspired by the breed's Mongolian roots.
Chow Chow Instagram tags: 3,416,399
These are the top 10 most and least spoiled dog names in the UK based on a study of average spend figures across over 450,000 pet profiles. The findings reveal that owners are more likely to spoil their dogs if they're called Disney, Waffles, Marmalade, Jazz or Matty. If your dog's name is Franky, Oz, Macey, Tye or Ezra, you might want to check when you last bought them a treat as these names are the least likely to see their owners splashing the cash according to the research...
| 1. Disney |
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| 2. Waffles |
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| 3. Marmalade |
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| 4. Jazz |
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| 5. Matty |
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| 6. Diamond |
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| 7. Carlos |
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| 8. Luke |
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| 9. Ripley |
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| 10. Biff |
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| 1. Franky |
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| 2. Oz |
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| 3. Macey |
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| 4. Tye |
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| 5. Ezra |
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| 6. Marco |
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| 7. Zach |
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| 8. Diva |
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| 9. Perry |
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| 10. Sulley |
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Dog lovers are treating their fur babies as human members of the family
The UK’s love of dogs has never been stronger following a surge of pandemic-inspired pet ownership, and dog lovers new and old are indulging their pets in a variety of ways. According to the Pet Food Manufacturers Association, British dog owners splash a staggering £1.3 billion a year on their dogs to ensure ulti-mutt tail-wagging happiness for their faithful and constant companions.
A survey carried out by yappy.com's pet community of over 56k Instagram followers showed that 62% of dog owners have personalised a gift especially for their pooch, with popular choices including bandanas, beds, cushions, leads, collars and blankets.
It seems that there are no limits to how far pawrents would go when shopping for their fur babies with respondents listing gifts including a Burberry jacket, a puppy pushchair, monthly haircuts at a puppy spa, a £300 bespoke bean bag, a massage bed, an indoor dog house, a personalised suitcase, a Louis Vuitton collar, a Prada handbag, an orthopaedic bed, an ipad, a treadmill and an ultrasonic toothbrush.
Yappy.com's founder John Smith said: “Every dog deserves to be spoiled and enjoy the ‘ulti-mutt‘ best life possible and our findings show which cities and regions are doing the most treating and which breeds are the most likely to be indulged. Following the explosion of new dog owners during the past year, we've delved into our data to discover where the most pampered pooches are according to the average spend per breed, name and where their owners live across the UK.
"Dog lovers are increasingly spoiling their pets and treating their fur babies as human members of the family. This desire to give our dogs a life of luxury that they truly deserve and access to the best quality products and services possible is driving sales of indulgent products that enhance your pet's life like never before.
"Our e-commerce business has seen huge demand for unique, personalised dog gifts throughout the past year as owners increasingly look to spoil their dogs in new ways and mark their pet's birthday, gotcha day and even events such as Father's Day with a tailored card and gift to their pawrent."
The most spoiled dogs of the UK data was collated over the last 12 months from April 2020-April 2021 and studied 300 popular breeds and over 450,000 individual dog profiles generated across Yappy.com. By looking at the highest average spend per breed and by region, the data reveals the overall most pampered dogs in the UK according to their breed, name and where they live. The study also reveals the least spoiled breeds according to Yappy.com’s data only – it doesn’t mean that these breeds aren’t as loved and adored by their owners as the others!